IP CCTV has been around for a number of years now and it’s interesting to just pause and consider who is committing to it as their chosen surveillance technology.
It’s interesting to note that more and more of the big system users, with the resources to carry out in-depth trials, and the experience of previous technologies are now rolling-out IP CCTV solutions at their sites. IKEA, John Lewis, casinos, shopping centres and ports all feature amongst this set of big customers that have switched to IP CCTV.
In the world of smaller surveillance systems, there are two clear categories of customers that select IP CCTV:
People who already have traditional analogue CCTV systems and want something better. They’ve had incidents, they’ve reviewed recordings, they would like to be able to ‘see more’ next time there’s an incident …
The Tech Savvy
People who ‘get it’ – they have their finger on the pulse of technology, they check lots of websites, they consider and compare different manufacturers, they read the specifications on the datasheets, they understand megapixels, bandwidth, gigabytes and lux levels, they call and discuss their application …
Who doesn’t buy IP CCTV?
Basically, the price conscious consumer. They know (or have been told) that they must have CCTV. They look for the cheapest solution to tick that box, they don’t consider the image quality, they don’t read specifications. They don’t profess to understand analogue or ‘digital’ CCTV. They may have been told (by a friend, or the first installer that they spoke to) that they need a DVR. They are often keen to get the job done, and they just buy cheap.
Of course, these people become the ‘CCTV upgraders’ of the future … because once they have committed to the co-ax cabling and BNC connectors of traditional CCTV they’re not going to be able to do a lot to improve their system by simply changing components, and in due course they are quite likely to upgrade to IP CCTV …